PIAA Corporation was established in 1963 with the commitment to manufacture world-class driving lights that our customers could use with pride and confidence. Today, PIAA upholds that commitment by combining market driven concepts with the latest technology to make night, inclement weather, and off-road driving as safe as possible. Research and Development is at the heart of what PIAA does, and we take it very seriously. PIAA’s R&D technicians continually raise the bar on visibility products. The PIAA design process is simplistic in nature and has never varied since the founding of the company in 1963: Make the best products possible, and never compromise. PIAA has taken these same values and expanded the business to from driving lights to fog lights and high out put replacement bulbs. Today PIAA is leading the way in the off road market with the new developments in their proprietary LED technology, as well as Xenon performance.